THE BRACKETT WAY

Empowering and Elevating Your Costco Experience

Let us guide you with our decades of experience. Relax and leave the details to us.

Our mission is to make selling at Costco seamless for you,

and to grow YOUR brand globally in Costco.

Since 1988, we’ve been dedicated to delivering exceptional service, ensuring that you feel supported in every step of navigating the competitive landscape and unique culture of Costco.

Brackett Brokers, a food & sundries brokerage house, stands by your side, offering exclusive global representation and a deep understanding of your products, your culture, and your corporate goals.

We are committed to innovation and building lasting relationships with you.

Capabilities

Sales Expertise

Our sales experts engage with over 125 buyers across all Costco buying regions globally. We cherish our long-term relationships with Costco, ensuring your brands always have a seat at the buyer’s table for Rotational, National Buy, and Private Label initiatives. We partner with you to select the right pricing, promotional programs, packaging, and strategies to secure key buyer approvals and foster continuous growth at Costco, year after year.

Operations

Once your sale is closed, our Operations team steps in to ensure smooth and efficient logistics, from purchase order to fulfillment. Every day our team closely evaluates and corrects PO’s, export documents; monitors pickups and deliveries; all while staying in constant contact with Costco to address any issues with transit, damages, reworks, rescheduling or invoicing. Our attention to detail is unparalleled in managing your trade support to ensure you get the best sales lift for every dollar spent at Costco.

Marketing

Our marketing professionals keep your products at the forefront of Costco’s “must have” list. In partnership with Costco Buyers, we help you upgrade formulas, callouts, packaging, and high impact case/pallet designs to get your products bought by Costco shoppers. We also provide key insights through competitive analysis, comp shopping, data mining and social media research – always with an eye on upcoming trends. We are the best partner to help you develop a pipeline of new and continuously improving items to keep your brand relevant at Costco.

Inventory Management

Our Inventory pros collaborate with your production and planning experts to forecast inventory levels necessary for regular turn and key promotional periods to ensure 100% order fulfillment at Costco. We work with you to provide the reporting you need, including year-over-year analysis and promotional lift insights. Proficient in managing multiple databases and resources, including SM1, IRI, Spins, CDS and Costco HUB/Vendor Portal.

Our Team

With over thirty years of experience working with Costco Wholesale, we have built long-standing relationships with buying teams and management at all levels of the organization. These invaluable relationships, founded on mutual trust and integrity, add credibility to you and your products when introducing new items to buyers.

Dana Brackett

Dana Brackett

President

Carolyn Ninivaggi

Carolyn Ninivaggi

VP HR/Finance

Joanne Chandler

Joanne Chandler

Director of Sales

Brenda Hildreth

Brenda Hildreth

Regional Sales Manager

Lynda Martin

Lynda Martin

Sales & Marketing Manager

Sara Johnson

Sara Johnson

Regional Operations Manager

Shannon Donnelly

Shannon Donnelly

Inventory Planning Manager

Stacey Hurwitz

Stacey Hurwitz

Finance & Budget Manager

Shirley York

Shirley York

Marketing Audit Manager

Let’s Talk!

Let Brackett put your brands in the spotlight with Costco.

We are here to be your exclusive partner in growing your sales at Costco. Let’s connect and discuss how we can assist you in achieving your goals.  We’d love to hear from you!